You are currently viewing Content Strategist

Content Strategist

Job Description

Fleur de Lis Communications (FDLC), a strategic communications company based in Louisville, is seeking a sharp, experienced storyteller to join our team. This candidate should be detail-oriented, a team player and a self-starter.

The primary focus of the position will be to manage client accounts focused on video production and media relations. However, the Content Strategist will have the opportunity to perform in a variety of roles, and should express a willingness to take on regularly expanding responsibilities, including business development.

Primary Responsibilities 

  • Conceptualize, shoot, and edit video content for client campaigns, social media, websites, and media outreach
  • Translate client messaging and campaign goals into engaging visual stories
  • Manage video projects from start to finish, including scripting, filming, editing, and delivery
  • Create short-form and long-form video content (reels, interviews, b-roll, testimonials, explainers, event recaps)
  • Maintain brand consistency across all visual content
  • Coordinate video needs for client events, announcements, and launches
  • Engage with clients to advise on strategy and develop strategic communications campaigns 
  • Develop and maintain relationships with media members to create opportunities for client exposure
  • Advise on messaging strategy for clients – both internally and externally
  • Write and distribute press releases to media outlets for clients
  • Field and advise on inbound media requests for clients
  • Organize events for clients as needed (i.e. ribbon cutting, ground breaking, press conference, grand opening, etc) and strategize media component
  • Monitor news landscape for opportunities and risks for clients
  • Participate in client meetings, and maintain communication with clients as assigned
  • Produce and, where possible, create and execute multimedia content and campaigns for FDLC and clients
  • Prepare client reports and presentations as assigned
  • Support FDLC team during client events and projects

What We’re Looking For

  • Bachelor’s degree in communications, public relations, marketing, journalism, or a related field
  • Experience shooting and editing high-quality video and/or stills on DSLR camera
  • Experienced in Adobe Premiere Pro, Final Cut Pro, Adobe Photoshop & Adobe After Effects
  • Excellent writing and research skills
  • Strong understanding of news media workflow
  • Professional communication and organizational skills
  • Detail oriented, collaborative, and curious
  • Ability to manage multiple tasks and deadlines in a fast-paced environment
  • Experience using software like Meltwater, Hootsuite/Metricool and TVEyes for media monitoring

Details

Schedule:

  • 40 hours per week, exempt employee.
  • In-person at FDLC’s downtown Louisville office or on client location

PTO:

  • 1 day earned per month/12 days per year
  • 10 fully paid company holidays per year

Benefits:

  • Eligible for company 401(k) after 90 days, including 3% employer contribution
  • Company-funded HRA if not covered by other insurance
  • Pre-tax phone/internet allowance

To apply, send a cover letter and resume (in PDF format) to info@fdlcomms.com.

Leave a Reply